Jurnal Inovasi Manajemen Ekonomi Akutansi

PENGARUH PERLUASAN MEREK DAN CITRA MEREK NATUR-E SOFT KAPSUL TERHADAP KEPUTUSAN PEMBELIAN PRODUK NATUR-E HAND AND BODY LOTION DAN DAMPAKNYA TERHADAP KEPUASAN KONSUMEN DI WILAYAH DKI JAKARTAPENGARUH PERLUASAN MEREK DAN CITRA MEREK NATUR-E SOFT KAPSUL TERHA

2020-01-20T05:44:22+00:00

This study aims to: Determine the effect of brand extension and brand image of Natur-E Soft capsule on the purchasing decisions Natur-E Hand and Body Lotion and their impact on consumer satisfaction. In this study a structured questionnaire was used as a data collection tool. The number of respondents were 150 respondents using purposive sampling technique. The research method used is the Causal method. Primary data obtained were analyzed using path analysis method (path analysis). The results of the study show that brand extension has an effect on purchasing decisions. Brand image influences purchasing decisions. The brand extension and brand image simultan has an influence on purchasing decisions. And purchasing decisions affect consumer satisfaction.

PENGARUH PENGENDALIAN ADMINISTRATIF DAN MUTU PELAYANAN TERHADAP PERSEPSI KEPUASAN PASIEN RAWAT JALAN BPJS DI RSUD BUDHI ASIH, JAKARTA TIMUR

2020-01-20T05:44:27+00:00

The purpose of this study aims was to analyze the influence of administrative control (X1) and service quality (X2) of BPJS-K’s outpatient patients satisfaction on RSUD Budhi Asih, East Jakarta. (Y). Design research with analysis deskriptive method using questionnaire as research instrument. Sampling technique used in this research is non probability sampling with random stratification method. The respondents were those outpatient patients who use BPJS-K. Data analysis is based on 250 complete questionnaires and fulfilled the inclusion criteria. The result of data processing with SPSS 23.0 showed that administrative control partially influenced the BPJS-K’s outpatient patients satisfaction. Similarly, the service quality partially influenced the BPJS-K’s outpatient patients satisfaction. Simultaneously, administrative control and service quality influenced the BPJS-K’s outpatient patients satisfaction

MEKANISME SELF ASSESSMENT DAN FASILITAS (E-FAKTUR), PENERIMAAN PAJAK DAN KEPATUHAN WAJIB PAJAK BADAN SEBAGAI PEMEDIASI

2020-01-20T05:44:31+00:00

This study aims to find out, analyze, prove and test the self assessment mechanism and facilities (e-Faktur) on Tax Revenue with taxpayer compliance as an intervening variable at KPP Pratama Depok Cimanggis. The sampling method used was purposive sampling, from the existing population of tax KPP Pratama Depok Cimanggis tax, several samples will be selected based on certain criteria. This research has a characteristic that is by measuring self-assessment and facilities (e- faktur) by re-registering each variable with taxpayer compliance and also measuring self-assessment and facilities (e-faktur) and taxpayer compliance by re-registering each variable with tax revenue so that the sensitivity values of each variable will be produced. The research data was tested by means of classical assumptions using multiple regression analysis. The results showed that self assessment partially had no effect on taxpayer compliance while facilities (efaktur) had a significant influence on earnings management, company size had a significant influence on taxpayer compliance, self assessment did not have a significant effect on tax revenues and facilities (e-faktur) also do not have a significant effect on tax revenues, but facilities (efaktur) have a significant effect on tax revenues through tax compliance.

PENGARUH PROFITABILITAS, SOLVABILITAS, UKURAN PERUSAHAAN DAN UKURAN KANTOR AKUNTAN PUBLIK TERHADAP AUDIT REPORT LAG (Studi Empiris Pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Periode 2014-2016)

2020-01-20T05:44:37+00:00

Audit report lag is the time required by the auditor in completing the audit from company's closing date to the date that is listed in the audit report. The Financial Services Authority (OJK) requires each of go public companies to publish its annual report no later than four months after the fiscal year ends. The purpose of this study was to examine the influence of the independent variables consisting of profitability, solvency, firm size and size of public accountant both partially and simultaneously influence audit report lag. The population of this research is manufacturing companies listed on the Indonesia Stock Exchange in 2014-2016. The total sample used as many as 303 manufacturing companies is determined on the basis of sampling techniques purposive. This research used multiple linier regression method. This study aims to determine the effect of profitability, solvency, firm size and size of public accountant to audit report lag. The test result shows that profitability has a negative and significant effect on audit report lag, firm size has a negative and significant effect on audit report lag, solvability not affect the audit report lag and size of public accountant not affect the audit report lag.

MEKANISME SELF ASSESSMENT DAN FASILITAS (E-FAKTUR), PENERIMAAN PAJAK DAN KEPATUHAN WAJIB PAJAK BADAN SEBAGAI PEMEDIASI

2020-01-20T05:44:43+00:00

PENGARUH PEMBERIAN LABEL HALAL, CITRA MEREK, DAN KUALITAS MULTIVITAMIN TERHADAP MINAT PEMBELIAN KONSUMEN DENGAN TINGKAT KEPERCAYAAN SEBAGAI VARIABEL INTERVENING (STUDI KASUS PRODUK REDOXON DI JABODETABEK)

2020-01-20T05:44:48+00:00

The main benefit of branding is that customers are far more likely to remember businesses that are marketed to consumers. Strong brand names and logos or images help maintain the company's image in the minds of potential customers. A strong brand will project large and established business images to prospective customers. The purpose of this study was to determine the influence of halal labels, brand image and multivitamin quality on purchasing intentions and the level of trust in consumers' purchases of Redoxon. The questionnaire with a close-ended design was used as a research instrument, and as many as 150 respondents were sampled in the study. The SEM (structural Equation Model) method is used as a data analysis technique, the AMOS program version 20 is used to analyze the data obtained after the study. This study shows that halal labels, brand image, and multivitamin quality proved to have an influence on consumer purchase intention and the level of trust in Redoxon at JABODETABEK. Then the results of the study also show that the level of trust and brand image dominates the influence on the buying interest of Redoxon consumers in JABODETABEK.