[1]
Aziz, A.A. and Kurniawati 2024. Pengaruh Social Media Marketing dan Brand Experience Terhadap Purchase Intention produk fesyen dengan Moderasi Brand Equity. JRB-Jurnal Riset Bisnis. 8, 1 (Oct. 2024), 40-54. DOI:https://doi.org/10.35814/jrb.v8i1.7098.