PENGARUH WORD OF MOUTH (WOM) DAN ATRIBUT PRODUK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE VIVO MELALUI BRAND IMAGE. JRB [Internet]. 2022 Oct. 31 [cited 2026 Oct. 24];6(1):76-8. Available from: https://journal.univpancasila.ac.id/index.php/jrb/article/view/3520