Implementasi Total Branding dalam Perspektif Semiotika Pemasaran . CoverAge: Journal of Strategic Communication, [S. l.], v. 10, n. 2, p. 59–73, 2020. DOI: 10.35814/coverage.v10i2.1384. Disponível em: https://journal.univpancasila.ac.id/index.php/coverage/article/view/1384. Acesso em: 23 aug. 2025.