ATRAKSI EKOWISATA: ANALISIS STRATEGI PENGEMBANGAN CURUG BANGKONG DI KABUPATEN KUNINGAN JAWA BARAT

indonesia

  • Ety Setiawati Politeknik Pariwisata Prima Internasional
  • Yan hardiansyah politeknik pariwisata prima internasional
DOI: https://doi.org/10.35814/tourism.v9i3.1662
Abstract views: 445 | pdf (Bahasa Indonesia) downloads: 431
Keywords: Ecotourism, Conservation, Development, Curug Bangkong

Abstract

Tourism, especially ecotourism attractions in Kertawirama Village, which is administratively one of the villages in the Nusaherang District, Kuningan Regency, will be able to be an alternative to increase community-based economic growth, by involving all elements of society, for example Bumdes, Farmer Groups, Youth Organizations and Local Government. The development of Curug Bangkong as far as observations and using SWOT analysis found several errors in development activities, namely the development of accessibility and tourist facilities that have the potential to cause environmental damage. One of them is physical development in ecotourism attractions. Visitors have not received sufficient information about the concept of ecotourism attractions which must be fully responsible for environmental conservation. Good ecotourism management should maximize the participation of local communities in managing Curug Bangkong, which in this case is represented by the Tourism Activating Group, Bumdes, Karang Taruna and PKK. It's just that it hasn't been felt optimal, because there are still many obstacles in its management. In data collection the methods used were literary studies, field observations and interviews with the village government. Analysis of data through qualitative methods with qualitative descriptive analysis methods. The results of the analysis are expected to be input for administrators in determining the appropriate development strategy for Curug Bangkong as one of the Ecotourism attractions in Kertawirama Village, Nusaherang District, Kuningan Regency, West Java Province.

References

Hamdani, R. L. (2009). Manajemen Pemasaran Jasa. Jakarta: Salemba Empat.
Judisseno, R. K. (2019). Branding Destinasi dan Promosi Pariwisata. Jakarta: PT. Gramedia.
Kuningan, P. K. (2018). Rencana Pembangunan Jangka Menengah Daerah 2018-2023. Kuningan: Pemerintah Daerah Kuningan.
Melinda, I. S. (2019). Analisis Komunikasi Pariwisata Studi Kasus Desa Ekowisata Nyambu - Tabanan, Bali. Prosiding Comnews , 8.
Nugroho, I. (2011). Ekowisata dan Pembangunan Berkelanjutan. Yogyakarta: Pustaka Pelajar.
Philip Kotler, K. L. (2009). Manajemaen Pemasaran . Jakarta: Erlangga.
Prasiasa, D. P. (2013). Destinasi Pariwisata. Jakarta: Salemba Humanika.
Rahmat, E. K. (2016). Potensi dan Strategi Pengembangan Alam Curug Tujuh Kabupaten Ciamis Jawa Barat. FIS.
Rahmat, E. K. (2016). Potensi dan Strategi Pengembangan Wisata Alam Curug Studi Kasus Curug Tujuh Kabupaten Ciamais Jawa Barat. FIS, 22.
Rangkuti, F. (2014). Riset Pemasaran. Jakarta: Gramedia Pustaka Utama.
Susanti, D. E. (2016). Metode Penelitian. Malang, Jawa Timur, Indonesia.
Unesco. (2009). Ekowisata Panduan Dasar Pelaksanaan. Jakarta: Unesco.
Weber, J. D. (2006). Perencanaan Ekowisata. Yogyakarta: Andi Offset.
Winarno, S. P. (2017). Ekowisata. Bandar Lampung: Pusaka Media.
Yudha Sujadmoko Saputra, T. S. (2012). Pengembangan Taman Wisata Curug Cipeuteuy di Resort Bantaragung. Jurnal Nusa Sylva, 14.
Published
2021-12-29
How to Cite
Setiawati, E., & Yan hardiansyah. (2021). ATRAKSI EKOWISATA: ANALISIS STRATEGI PENGEMBANGAN CURUG BANGKONG DI KABUPATEN KUNINGAN JAWA BARAT. Journal of Tourism Destination and Attraction , 9(3), 17-26. https://doi.org/10.35814/tourism.v9i3.1662